If you sell products online, you should add Amazon selling to your must-do list. Amazon is a vital selling site that draws in an impressive customer base.
In fact, Amazon has over 300 million active customers. When you use a popular shopping site like Amazon, there is no limit to the number of people you can reach.
In this post, we will share with you the most popular categories on Amazon and give you examples of easy products to source and sell.
So, how do you choose the right stuff to sell on Amazon? With a bit of research and preparation, of course! Let’s take a look at the best items to sell on Amazon.
Understanding Ecommerce Niche Markets
Before you start putting items on Amazon to sell, you have to choose the right niche products to market within each category.
For example, if you focus your Amazon product sales on health and wellness, check out the latest trending niches on the best seller lists and consider selling these items. If you want a solid product in the health and wellness niche, look at eye compresses. These must-have beauty items have been flying off the shelves, and you can get in on the action, too.
To come up with the best ecommerce business ideas, do your keyword research. You can even use third-party product research tools such as Jungle Scout or AMZScout. This way, you won’t waste your time focusing on a product market niche that just doesn’t sell on Amazon.
Choosing The Right Amazon Product Category
Amazon sells a lot of products doesn’t mean anything you list for sale on the website will sell The first step is to choose the right product category. As new sellers, you should know you don’t want to sell products that, well, don’t sell.
When you’re in the process of choosing a product category for Amazon selling, consider the following:
- The popularity of the products
- Search volume
- Profitability
- Availability of products to sell
- Trendsetting product or tried-and-true product
- Low competition
You can’t just pick a product out of the blue and start selling it. Not if you want to be a successful Amazon seller.
You have to do thorough product research to pick profitable products. Some areas, like the jewelry category, will have too much competition for you to be able to achieve sustainable growth for your ecommerce business. As you conduct your research, pay attention to the best sellers’ rank and look for categories with minimal competition.
Beginner Friendly Items To Sell On Amazon
Now that you know how to find the best products and choose the right niche, it’s time to look at the best 25 products to sell on Amazon.
1. Sheet & Pillowcase Sets
People always find ways to add to their comfort level. Therefore, comfort goals are high in demand.
Microfiber sheet sets are extremely popular items sold on Amazon. These items are high in demand as necessities. People will always need sheets, and the convenience of Amazon makes it easy for online shoppers to buy these necessary items.
Current Best Selling Sheet Sets
2. Probiotics
Probiotics are a popular product on Amazon. The estimated monthly revenue for this niche is $50M per month. As people are becoming more health-conscious, they are looking for ways to improve their gut health.
This is where probiotics come in. Probiotics help maintain a healthy digestive system and boost the immune system. With such high demand, selling probiotics on Amazon can be a lucrative business idea. But make sure to do your research and find a quality product that you can stand behind.
Selling health products needs to be taken seriously.
Best Selling Probiotics
3. Pet Supplies
The pet niche is evergreen and highly fragmented. This means you’ll be able to find a niche. Pet owners are big fans of Amazon shopping. After all, they can find the perfect gift for their beloved pet without leaving the comfort of their own home. Plus, pet owners can shop for the best pet products at the right price.
If your Amazon store focuses on pet supplies, or you want to add this type of product to your online store, do so. You’ll find a large customer base at your fingertips.
Best Selling Pet Supplies
4. Home Fitness Equipment
Fitness items have always been hot sellers on Amazon. But, especially in the last year or so. People were looking for ways to stay in shape when COVID-19 restrictions shut down gyms, and they had to stay close to home.
Fortunately, gyms are back open, but individuals are still searching for ways to stay fit in the comfort of their own homes. Items like resistance bands are in demand, and a quality generic product will move on Amazon. Amazon sales on fitness equipment are high, which means this is an excellent product area to cover.
Best Selling Home Fitness Items
5. Yoga Pants
Clothing is sometimes a tough product to sell and make big bucks from since it’s highly competitive. However, when you choose a clothing item such as yoga pants, you’re bound to see the profits roll in.
When you buy yoga pants to sell on your Amazon site, make sure you choose basic yoga pants and not designer brands. People want to purchase yoga pants that are well-made and won’t cost a fortune at the same time.
Popular Yoga Pants On Amazon
6. Mattress Toppers
Mattress toppers are another product that falls under the comfort category. They’re a cost-effective way to make your mattress more comfortable without having to buy an entirely new one. Plus, they come in various materials and thicknesses to cater to different preferences.
With the high demand for comfort and quality sleep, selling mattress toppers on Amazon can be a profitable venture. According to Helium10, Mattress Toppers monthly revenue on Amazon is estimated at $45M with an average purchase price of $96.
Best Selling Mattress Toppers
7. Baby Items
The baby product niche is another highly fragmented market. The overall baby product market is estimated at over $200B.
Parents purchase these items for their children. And many others buy various baby items as gifts for new parents. You can make your inventory as general or specialized as you like. Basically, baby products and baby toys will always sell on Amazon.
Best Selling Baby Items On Amazon
8. Air Mattresses
Air mattresses are no longer just for camping trips. With the increase in remote work and virtual schooling, many people have converted spare rooms into home offices and classrooms. This means they need a comfortable place for guests to sleep when they visit, and air mattresses have become a popular choice.
Selling air mattresses on Amazon can be a lucrative business, especially during peak travel seasons or the holiday season when people have more guests than usual. Estimated monthly revenue for air mattresses on Amazon are estimated at over $30M per month.
Top Selling Air Mattresses On Amazon
9. Water Bottles
Surprisingly water bottles and tumblers rake in over $25M per month on Amazon. If you haven’t sold water bottles yet, you should add this product to your website inventory list ASAP.
Water bottles are cheap to purchase wholesale, and you can realize a large profit margin from this type of online product. Plus, with the increase in demand for fitness products, you better believe water bottles make the list as well.
Most Popular Water Tumblers
10. Pool Chlorine
Who would have thought that pool chlorine brings in nearly $25M a month on Amazon? With many people opting to spend their vacations at home or in their backyard, having a clean and well-maintained pool is essential.
As a seller, you can capitalize on this need by offering high-quality pool chlorine products on Amazon. Just make sure to do your research and find a reputable supplier who can provide you with consistent quality products. You should also consider the seasonality of this product before you start selling it.
Top Selling Items
11. Exercise Mats
With the average price for a fitness mat on Amazon being around $55, and the cost on Alibaba being $5, you can bet theres some good markup there.
With more people working out at home after pandemic, selling exercise mats on Amazon has become a profitable business opportunity. The estimated monthly revenue for this niche is over $15M per month. By offering affordable and reliable exercise mats, you can make a name for yourself on Amazon and maximize your profits.
Best Selling Exercise Mats
12. Dash Cam
There’s nearly 250K searches per month for Dash Cams on Amazon. Safety is a top priority for many drivers, and having a dash cam can provide peace of mind while on the road. Dash cams have become increasingly popular over the past few years, with an estimated monthly revenue of over $12M on Amazon.
As a seller, you can offer high-quality dash cams that are easy to install and use. Make sure to focus on features such as high-resolution video and reliable storage options to attract buyers who are serious about their safety while driving.
Best Selling Products
13. Women’s Handbags
Purses are a timeless accessory and a must-have for many women. With an estimated monthly revenue of over $17M on Amazon, selling purses can work for designer savvy beginners. To stand out from the competition, focus on offering unique designs and high-quality materials that appeal to different tastes and budgets.
Keep in mind that customers may appreciate additional features such as adjustable straps or multiple compartments for storage. With the right marketing strategy and product offerings, you can establish yourself as a reputable seller in the purse niche on Amazon.
Crossbody purses have been flying off the virtual shelves on Amazon. From leather purses to more affordable options, selling crossbody purses on Amazon is something to consider.
Best Selling Purses
14. Face Masks
If you sell personal care products, add face masks to your list of sale items. From cream masks to gel masks, beauty face masks will bring in Amazon shoppers to your website.
These products are relaxing and beautifying all in one product. And Amazon shoppers love buying these beauty items to have on hand whenever they need a refreshed feel and look.
Top Selling Items
![Natural Peau [8 Variety Packs] Hydrating Collagen Essence Face Mask (28 g / 0.99 oz.)](jpg/41wke2ke3ll.jpg "41wKE2kE3LL")
15. Table Cloths
Tablecloths are an essential item for any home or event. With an estimated monthly revenue of over $10M on Amazon, selling tablecloths is a very beginner friendly home & kitchen product to sell. Focus on offering tablecloths made from high-quality materials such as cotton or linen that come in different sizes and designs to cater to different needs.
Make sure to highlight features such as stain-resistance and easy maintenance to attract customers who want both style and convenience. By providing affordable and stylish options, you can establish yourself as a go-to seller for tablecloths on Amazon.
Popular Items
![Utopia Kitchen Spandex Tablecloth 2 Pack [6FT, Black] Tight, Fitted, Washable and Wrinkle Resistant Stretch Rectangular Patio Table Cover for Event, Wedding, Banquet & Parties [72Lx30Wx30H Inch]](jpg/31ti%2bv4t1wl.jpg "31tI+V4t1WL")
16. Hair Care Products
Hair care products are also high in demand on Amazon, so many marketplace sellers offer these items. From hairspray to shampoo to brushes, sellers stock their inventory with these items.
You can offer these necessities and rest easy knowing you’ll have a customer base for them.
Popular Items
17. Gaming Headsets
From those who occasionally play video games to the daily gamer, gaming headsets are worn by many. So, it’s no wonder gaming headsets are one of Amazon’s best-selling items.
You can focus on specific niche gaming headsets or offer a wide array of options with this electronics accessory. Selling electronics on Amazon can open up a new stream of revenue.
Popular Items
18. Smart Phone Accessories
Another one of the top-selling items on Amazon is cell phone accessories. You can sell cases, portable chargers, and cell phone car mounts, to name a few items.
And when you offer generic brand cell phone accessories, you’ll see a greater profit margin and more interest from online shoppers.
Popular Items
![Case-Mate - Minis - Phone Grip - Cell Phone Holder - Suction Cup Cell Phone Stand [Removable For Wireless Charging] For iPhone 14 Pro Max/ 13 Pro Max/ 12 Pro Max/ S23 Ultra/ Pixel 7 - Twinkle Stardust](jpg/41bobrubmdl.jpg "41bOBRUbmDL")
19. Kitchen Scales
Kitchen scales are a must-have tool for any home cook or baker. With an estimated monthly revenue of over $6M on Amazon, selling kitchen scales can be a profitable niche for sellers. Focus on offering accurate and durable scales with features such as tare functions and easy-to-read displays.
You can also stand out by offering scales with unique designs or additional features such as measuring fluids or nutritional values. By providing high-quality and functional scales, you can attract customers who value precision and convenience in their cooking and baking endeavors.
Popular Items
20. Cutting Boards
Cutting boards are an essential kitchen item for any home chef. Theres over 100K searches each month for cutting boards on Amazon. Turn some of those searches into revenue. Focus on offering cutting boards made from high-quality materials such as bamboo or hardwood that are durable and resistant to wear and tear.
You can also stand out by offering cutting boards with unique features such as built-in juice grooves or non-slip surfaces. By providing functional and stylish cutting boards, you can attract customers who value quality and convenience in their kitchen accessories.
Cutting Board Best Seller List
21. Blue Light Glasses
In-office work settings have switched to virtual office positions in a lot of industries. This means people are on their computers a lot. Blue light glasses help filter or block out the blue light from the screens and make for a better day at the virtual office.
Although blue light glasses may seem like a trend item that won’t last long (will not result in consistent sales), this product has been popular for the last few years and doesn’t show signs of stopping.
Popular Items
22. Tarps
Surprisingly, Tarps have a pretty high average price on Amazon. Source tarps that use durable materials that are resistant to harsh weather conditions. Additionally, provide options with different sizes, colors, and features such as UV protection or reinforced corners.
By offering a variety of functional and durable tarps, you can attract customers who value the quality and longevity of their outdoor equipment. Establish yourself as a reliable seller for tarps on Amazon by providing excellent customer service and timely delivery.
Popular Items
23. Car Covers
Car owners are always looking for new products to keep their cars in the best possible shape. Car covers are items purchased often on Amazon.
From sedan car covers to SUV car covers, you can build your inventory of car covers and increase your profit margins at the same time.
Popular Items
24. Reusable Grocery Bags
Reusable grocery bags have become increasingly popular as more people strive to reduce their carbon footprint. With over 30K searches each month on Amazon, there is a high demand for these eco-friendly bags. You can also consider offering personalized bags or ones with unique designs to appeal to customers looking for something more stylish.
By providing functional and environmentally friendly options, you can attract customers who value sustainability in their shopping habits. Establish your brand as a reliable seller by offering excellent customer service and prompt delivery.
Popular Items
25. Eye Compresses
At-home spa treatments and other relaxation beauty products are in high demand. For example, eye compresses are top sellers on Amazon.
If you sell products in the health and wellness or beauty categories (both are profitable product categories), add eye compresses to your niche sales list. Therefore, you might see a good following from Amazon shoppers.
Popular Items
Other Considerations With Products to Sell Online
Now that you know the best Amazon products to sell, you can narrow down the options by considering other factors, including:
Price Point
As you consider what products to sell on Amazon, the price point is an essential factor. You don’t just want your products to be popular, but you want it to be worthwhile to sell these products. If you don’t get a good profit from the sale, the work of sourcing, packing, and shipping may not yield the best outcome.
Do some research and figure out how much it will cost to buy the products at wholesale prices. You can use Alibaba or even see what items go for on eBay. Then, figure out your selling price based on what it costs to sell on Amazon. You want a price that people will pay but also have to make sure that you can earn a profit.
If you can buy and sell the products and make a good profit, these items may be worth adding to your Amazon site. On the other hand, if the profits you make don’t make it worth while to offer these items, it’s best to sell other products that will produce a good profit.
Size
When you consider different products to sell through your Amazon store, think about the size of the products. The larger the item, the more time and cost it will take to package and ship it.
If you sell lightweight items, packing and shipping are less timely. Plus, shipping costs will often be less. However, with larger items, the price points may be greater, and you may earn a better income on these sales in some cases.
Competition
In general, you should avoid product markets dominated by big brands.
Avoid Seasonal Items
Seasonal items may sell during the individual season or holiday time. However, if you don’t sell them during that time, you’ll be stuck with inventory to hold until next year. Seasonal items are popular, but they could be a wrong financial move for you if you have too many and they just don’t sell fast.
Amazon FAQs
Stock Up on Amazon Best Products Today
Whether you’re new to online selling through Amazon or want to add some new items to your product list, any of the items listed above are good options to start with. Then, build your Amazon site product inventory and start earning the profits you crave through Amazon selling.
You can start with a few of the best products and expand from there. Or you can stock a few products from each section to gauge how your products sell and what your customer base looks like.
Whatever you do, always keep up with your product research as the consumer market can change. With this in mind, know that popular products in the past may not be so now. Instead, these products may be replaced with bigger and better products to sell on Amazon.
